I admire Hornady for their business model. You can take shots at them for being money grabbers, but isn't that what business is all about. I admire wildcat enthusiasts as well. Their innovative approach to developing a possibly better cartridge does provide R&D for the rest of shooting community. SAAMI approval is good thing for the community. Options are always a good thing unless pondering on what direction to go causes you discomfort. I do agree with the lack of faster twist barrels in factory options. Browning has seen the gap and is finally making faster twist barrels. Hopefully others will follow.