Something I meant to add to this writeup, but forgot, as I missed it in my drafts I had between my phone and computer as I worked on it, is a bit on "Primacy Effect". It definitely ties in well to how we perceive the truth initially. It's also hugely outside of just social media too and we see it with mainstream media everyday.
The Primacy Effect
The primacy effect is a psychological phenomenon where people tend to remember, prioritize, or give more weight to the first piece of information they receive over information they encounter later. It's particularly influential in forming opinions, judgments, or decisions.
How the Primacy Effect Works:
- When we hear or see something for the first time, our brains treat it as foundational information. It becomes a reference point for evaluating everything that follows.
- If conflicting information arises later, it has a harder time overturning that initial impression because the first piece of information is often seen as more credible or trustworthy.
Real-Life Examples:
1.
News and Media: When people hear a claim from the first news source they encounter, they're more likely to believe it—even if corrected information emerges later.
2.
Interpersonal Relationships: First impressions often dominate how people view someone, even if later behavior contradicts that initial impression.
3.
Marketing: Brands aim to make a strong first impression because the primacy effect means customers are likely to associate their first experience with the brand's overall quality.
The primacy effect explains the saying "the first lie often becomes the truth." People naturally latch onto the first narrative they hear and, due to cognitive biases, are less likely to critically evaluate or accept contradicting evidence later. That's why misinformation, especially when it's the first to spread, can be so powerful—it takes advantage of our tendency to trust the first story.