I have a .338 RUM as well that I'm launching the 285 ELD M at 2,900 FPS. It's more than adequate, as I think we can all agree. However, I love my 7mm. So I'll give yet another example. My ballistic calculator says that my 338 hits the velocity threshold of 1,600 FPS at 1,575 yards and the bullet still has 1,626 ft/lbs of energy. We can all agree that that is plenty of energy to be quite lethal. Now let's switch to the Nosler ABLR. If I put the 265 ABLR at a starting velocity of 2,950 FPS, which I think is a fair increase due to less weight, and trust Nosler's claim that the bullet will expand down to 1,300 FPS, I could then reliably kill at 1,850 yards where the bullet only has 984 ft/lbs of energy... if velocity is all that matters (along with bullet design) then I should be off to the races right? Both would then be equally lethal right? If energy doesn't matter then both would have the exact same effect, right?