Because if you are shooting with a 9:00 wind and the wind changes to 8:00 or 10:00, not much happens on the target. Shoot with the wind at 12:00 and the wind switches to 11:00 or 1:00, or from 11:30 to 12:30 things go to hell in a big hurry. It is very hard to tell a small switch like this. Stake some flags out and just sit and watch them.....a 1 hour switch is almost always happening, and it is almost inpreceptable without flags. And, unless you have flags every 50 yards there is no way to tell what is happening at 1000 yards. Wind SPEED is fairly easy to detect.....wind direction....not so much and you MUST have flags to even have a chance to see a 1 hour direction change.
Grab you balistic program and play with it....run some numbers with your favorite load and compare. I have shot HUNDREDS of 1000 yard IBS relays...even won a time or two, and the result is the same every time. I have seen WAY more DQ's in a head/tail wind than any other condition. Groups are usually way bigger with the head/tail wind.
And then there is the vertical winds!!
Now, if you are hunting or shooting steel and need to make a first round hit, well, that is a different story, because obviously there is less deflection in a head/tail wind. Maybe that is all that matters to the OP poster. But if you intend to shoot groups....
Also...if it is a practice range and not for group shooting, and the goal is 1st round hits WHILE HUNTING, then wouldn't you WANT to shoot in ****** conditions....when a miss is no big deal? If wind reading is your goal , just build where ever is easiest and take what ma nature throws at you.
Just my .02...take it for what it is worth,
Tod