I usually spend the $$ and put an ATaC on my rifles. It's a little overkill for some of them and obviously expensive. The 300 RUM and 6.5 PRC both have the 5-25x56. In hindsight, I should have went with a little smaller optic since they are on hunting rifles.
That being said, I have 6 other rifles I would like to outfit with a more affordable optic. 1000 yard shooting max on steel. Used mostly for hunting elk down to coyotes. I don't hold over. I dial. I'm really lost on the amount of optics out there and As far as price, here's what I've narrowed down too.
Bushnell Forge
Viper PST Gen 2
Leupold VX5
Sig Whiskey 5
Sig Tango 4
Burris XTR
Riton RTS
Athlon Cronus
I don't care about weight. My 2 concerns are optical clarity at all magnification and durability of turrets. If I didn't have so many rifles that needed optics I wouldn't bother asking, but it's a big decision having this many. Does anyone have some real experience with some, most or all? And other options as well.