How bad is the 7 backcountry?

[Joefrazell]

Just seems like an absolutely horrible idea for federal. What am I missing?

 

[comfisherman]

Just seems like an absolutely horrible idea for federal. What am I missing?

The other 3 threads beating this to death...

 

[Joefrazell]

I guess I missed them

 

[comfisherman]

Thread 'Federal does it again ' https://www.longrangehunting.com/threads/federal-does-it-again-😅.374966/

New Cartridge from Federal - 7mm Backcountry

Sounds interesting! https://www.federalpremium.com/backcountry.html

www.longrangehunting.com

New 7mm cartridge from Federal

https://www.federalpremium.com/backcountry.html?utm_source=Klaviyo&utm_medium=campaign&utm_campaign=01%2F07%2F25%20It%27s%20here%20%28clone%29%20black&_kx=NNHElpYHqdSfrRg00NTDinFyuTYC9mIE0hOwITE3UbM.VqWULb#backcountryBreakthrough

www.longrangehunting.com

 

[Axl]

Just seems like an absolutely horrible idea for federal. What am I missing?

Basic understanding of economics is what you are missing. Not trying to be rude, just blunt. How is it a horrible idea, if they make money on new items?
Go in the grocery store, take a notebook. Write down the name of every item that says "new". Next year take that notebook back to the store, and try to find those same items. Very few new items are successful long term. But every one of those new items, were sold to that store at a profit. So every year they have more new items, that's how companies work.
It's not like Federal can invent the 22 Long rifle cartridge every year.

 

[Joefrazell]

Basic understanding of economics is what you are missing. Not trying to be rude, just blunt. How is it a horrible idea, if they make money on new items?
Go in the grocery store, take a notebook. Write down the name of every item that says "new". Next year take that notebook back to the store, and try to find those same items. Very few new items are successful long term. But every one of those new items, were sold to that store at a profit. So every year they have more new items, that's how companies work.
It's not like Federal can invent the 22 Long rifle cartridge every year.

I feel like it was a horrible idea that's destined to fail. They would have been better off to just reinvent the 7prc. I get it. They'll be the only producers of the components. I don't think it will last long. I see it crashing hard. R&D for 3 years is expensive. Understanding basic economics means you should understand overhead. I'm sure they'll get into the black on this but it's definitely going to fall by the wayside. Hope I'm wrong for their sake.