So we have been doing fundraisers for my sons class's graduation night. We throw a big party all night to keep them safe and give them an alternative rather than drinking and partying. So the question is what rifle....maker.....model......caliber? Opinions welcome. $2500 range.
I suspect the decision has already been made, but I'm going to offer my $0.02 just because I've done what you're doing before and didn't know the pitfalls. My opinion is going to go against the grain of more than 90% of the respondents, and will likely land me some hate mail. That said, I would just like to offer my experience and observations and then let you do as you wish.
Back in 1992, I was the president of a college campus association (not a fraternity) and was tasked with creating a fundraiser for our annual awards ceremony. I was an avid hunter and gun nut back then just like now. My faculty adviser suggested if I was going to do a gun raffle that I make it a Mossberg 500, Remington 870, or Remington ADL. But OHHH NO! I wanted a quality piece that would really bring the donations. Something someone would really want and donate big bucks for a big chance at a gun of a lifetime.
Fortunately, we had a kid in our association whose father ran a pawn shop in a nearby city and held an FFL. He was willing to order us our gun of choice at cost. Back then, the choices were much fewer, but I knew the Cadillac was the Weatherby Mark V. So I had them order a new Mark V (don't recall the exact model, but likely a Weathermark) chambered in 7mm Wby. I was able to get that Mark V for under $600. I was sure I'd make a fortune for the organization. In the meantime, my faculty adviser nearly passed out when he heard what I'd spent from the treasury. Still, I wasn't worried and told him to relax and trust me. "This is what the ALL want," I assured him.
To make a long story slightly longer, we worked the Walmart entrances, the entire campus for faculty and students, members solicited to their friends, families, and Churches. In about 2 1/2 months just before the end of the semester, I finally broke us even on donations. We wound up $40 to the good and had to scramble to find other means of funding the awards banquet. Much to my chagrin, I saw that the adviser had been correct in his assessment.
The moral of the story is that people will donate if they are going to donate regardless of what you offer. If they don't do donations, they still won't, no matter of you're offering a $2500 semicustom or a $500 Ruger American with Cerakote. Further, contrary to popular belief here on this forum, Seekins, Fierce, Larue, Christensen, POF, etc. AREN'T household names to the "general public." The general public still knows Remington, Ruger, Winchester, Browning, Weatherby, and maybe Tikka or Sako if you're lucky. I do understand you don't want to look like a cheapskate and want to offer something nice, but that higher price tag is going to eat into your profit margin greatly, and you MAY not even break even.
For ANY sort of raffle that isn't for a group of seasoned hunters or shooters (i.e. for the general public around a high school) there's no way I'd spend $2500 on the prize. Get a Browning Long Range Max Hunter or Tikka Alpine Veil of you want to get something nice that they will recognize and pocket the extra money for the event you're trying to fund.
Remember, the moms out there that want to donate to help the kids and maybe Win something for her husband for Christmas isn't going to give more because the name is one brand vs another. Many dads will be looking for something nice for their kid for Christmas or a nephew. They would probably want to start with something they are more familiar with than any of the $2500 semi-customs.
So there's a fool's advice. Go ahead and bash me. I don't think any of the suggestions are for "bad guns." They're all great. I just know the habits of the general public and their mindset on donations. Either way, good luck, and let us know how it turns out.