If you are punching targets at LR, then quality glass may be as important as anything, but I find that from a hunting perspective, in the field, I am more concerned with doping my adjustments correctly and reliably.
Given these priorities, I have found the Vortex HS LR series to be the best for the $ by far. First, the clicks are quite reliable and distinct. Read reviews, you will find a lot of positive opinions to support. The2 moa wind hold off's on their reticle is very unique in this price range and as we know, doping wind at LR, is near the top of the MUST list. Reviews also support the overall reliability and toughness of these scopes. On the other hand I would rate the clarity of the glass as average, certainly equal to Bushnell Elite and Nikon Monarch's I have owned and shot, but no where near my Conquests.
My conquests are By Far, the best glass for the $ I have seen, my 6.5x20 rivals my Swaro spotter. They just don't match up in the field for setting up longer shots, and frankly as long as I can see the critter well enough to properly place the crosshairs, I am fine. My Swaro spotter and bino's do all the finding and field judging. I would pick the Zeiss as my second favorite, as they I don't know another brand that gives more for the $ other than Vortex.
I don't understand why more scope manufacturers don't have the moa/mil based has hashmarks on the horizontal line for wind holdoffs, to go with the dials?
For me most other manufacturers just don't have realistic options for shooting past 500 yards and holding off for wind, in a price point under $700.
I don't own a $1500+ scope yet, though I am sure I will try a Nightfforce one day, but since I am a hunter first, and hunt the steep public lands of Idaho which requires a lot of vertical miles, carrying guns over 10lbs and scopes over 30oz don't strike as logical, so again the Viper HS and the Conquests seem to fit the bill well, and since they are mid price point they fit the OP's original question quite well.