I'm not clear about the problem. Are you saying that one full turn of the BT turret only gets you to 400 yds (from a 100 yd zero)? Or are you saying that the turret stops rotating before one full turn?
Depending on the bullet, load and elevation, the 280 AI should drop about 6 moa from a 100 yd zero. The BT turret on a Z5 should rotate about 10.5 MOA. You should be able to get out to at least 500 yds, maybe even 600 yds with a 200 yd zero.
If the reticle stops rotating before one full turn, your rifle probably has a boresight misalignment between the scope tube and rifle bore axes. Alignment errors of this type are actually quite common in factory rifles. In this case, you should switch to a 20 moa base or use Burris Signature rings.