Yes, I wouldn't buy the Bushnell either if money wasn't a constraint. I didn't mean to imply it was a steal, and in re-reading my post, it could be taken that way.
But it seems like Dust270WSM is looking to spend substantially less than $500, and if I had to purchase one for substantially less than $500, I would probably settle for the Bushnell 1500. Some of them will range to 1400 yds. Some will only range to 900 yds. I've read a lot of varying reports. The Bushnell 1500 Arc I had would reach just shy of ~1000 yds when it was having a good day. But many others have posted of reaching greater distances.
I wouldn't buy a Leupold LRF unless I was content ranging 400 yds from the majority of the feedback I've seen on them. I'd buy their scopes, and own a few, but I'd stay away from their LRFs.